Handwritten Hugs
Promote the Art of the Handwritten Note
Handwritten Hugs is a stationery company and online portal on the art of the handwritten note. We believe that by writing a letter, you are offering handwritten hugs where human arms cannot reach. We value creativity, self-expression and adding that "personal touch." The brand attributes also include warmth, playfulness and elegance.
The primary target audience are smart and creative women, usually in their mid-20's to late 40's, who value their relationships with family, friends, co-workers, etc. Amid a world of tweets, e-mails, and text messages, our target audience believe in staying connected, and in bringing love, hope and encouragement in a more personal way through handwritten correspondence.
Illustrative logo design.